Career Reinvention &
Personal Brand Strategist

Investment Dollars are Flowing into the Green Sector

March 02, 2010
By: Randi Bussin-Career Coach, Personal Branding Specialist

 

This month on my blog, I am going to be focusing on the green sector, including posting numerous articles that have been written by Carol McClelland, author of Green Careers for Dummies.   As I was thinking about content for this month, I thought it would be a good idea to begin the month, with an overview of the investment flows into this sector.

 

My preferred resource for venture capital investments is the PriceWaterhouseCoopers Money Tree Survey, which I have monitored for years. The survey is a vast resource of investment dollars, by region and also by industry sector. Another good resource to monitor for the green sector is the Cleantech Group.

 

Regardless of the resource you visit, it is clear that cleantech or the green sector is receiving a good portion of venture capital investment. In Q3 of 2009, clean energy received 19% of the total investments, just behind the biotech sector. In Q4, the sector was in fourth place, behind biotech and medical devices (Pwc Money Tree Survey). The two largest regions receiving investments are Silicon Valley and New England.

 

The green sector or economy is huge, so where is the money going? The hot deals and subsectors are the following:

 

§  Energy Efficiency-any firms that have products or technologies that reduce energy consumption.

§  Smart Grid-firms seeking to improve outmoded electricity delivery systems and firms providing equipment to enable smart meters to communicate with utilities.

§  Green Transportation-makers of more efficient cars.

§  Renewable Energies- such as wind and solar.

 

 

 

 

©2010, Randi Bussin, Aspire!

Use the following address when linking to this page: http://www.aspireforsuccess/weblog/179
 

Related Articles Career Coach Articles > Industries to Watch