Career Reinvention &
Personal Brand Strategist

Blog Articles

Ace An Interview: How to Stand Out in a Crowd
January 31, 2007

 By Neil Shifman and Lyn KaplanAlthough the unemployment rate is down in many industries, this doesn't mean that job hunters should assume that landing the perfect job is going to be easy. Preparation for that all-important interview, regardless of the position or its level, is essential.  The... more >>

Learn About a Unique Way to Use Your Strengths…and Weaknesses…to Your Advantage!
January 29, 2007

Clients and friends often ask me, “What is your favorite part of career coaching?” The answer is always easy for me. Since I entered this field, I have been passionate about getting to know my clients and understanding the various facets of their personality, behavior, and motivations... more >>

Why Writing Up Accomplishments is Important
January 24, 2007

 It's not always easy to toot your own horn, but that's exactly what you should be doing when searching for a new job. Most resumes are full of job duties, responsibilities, your positions and companies, and educational experience. What they are often lacking, however, is your accomplishments-the... more >>

Keep Your Elevator Speech from Falling Flat
January 17, 2007

  Ever hear the expression "Everything that goes up, must come down?" Well, that doesn't have to apply to your elevator speech. While real elevators should go up and down, your speech can keep ascending through preparation, practice, and performance. Here are five don'ts to ensure... more >>

Make Your Elevator Pitch Rise to the Top
January 17, 2007

  There are a variety of definitions for an elevator speech or pitch, but they all revolve around making a quick, 30- to 90-second speech about yourself that informs and intrigues a prospective employer. Basically, it's your opportunity to sell yourself or to make your best pitch. Developing... more >>

Tips for Women Who Step Out of the Workforce and Want to Get Back In
January 16, 2007

Women who leave the corporate world to either focus on other interests/hobbies or to raise a family may encounter roadblocks when they try to re-enter the workforce. Recent research done at Wharton’s Center for Leadership and Change Management suggests that women executives should prepare for their... more >>

How to Make Sure the Job Fits You
January 10, 2007

You have completed several rounds of interviews and the company thinks you are a good fit for the job. How do you know if the job is a good fit for you?It is exciting that the company find you to be an attractive candidate and you are thrilled by their offer. However, finding the right job is more... more >>

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