Local VCs and even those nationwide have begun to invest more seriously in the growing “energy IT” field, a field which promotes energy efficiency by providing information to consumers about energy usage.

 

Last year, energy efficiency surpassed energy generation in VC funding, for the first time since 2005, according to Dow Jones Venture Source. The two reasons why this field is so hot is that there are lower capital costs than energy generation and there is a quicker return on investment.

 

Two companies in the Boston area to watch in this sector include Powerhouse Dynamics and Nexamp.